Hotel Longmont Opens as a New Sundance 2027 Lodging Option 20 Minutes From Boulder
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Confirmed: Hotel Longmont, an 84 room boutique hotel in downtown Longmont, opened in summer 2026 with a grand opening event in late August, according to Axios Boulder. It sits about 20 to 30 minutes from Boulder’s festival venues, and Visit Longmont is already marketing it as a Sundance 2027 home base. It is a genuinely new lodging option, not a rebrand of an existing property, and it is separate from the Longmont site already confirmed to house Sundance’s volunteer village.
Last verified: October 3, 2026
What is confirmed about Hotel Longmont
| Fact | Status |
|---|---|
| Hotel Longmont has 84 rooms at 508 Third Ave. in downtown Longmont and opened summer 2026 | Confirmed |
| The hotel includes a rooftop restaurant, about 3,700 square feet of meeting space and a ballroom for events | Confirmed |
| The Thrash Group developed the project with Colorado based Vertikal, alongside the City of Longmont and the Longmont Downtown Development Authority | Confirmed |
| Nightly rates for Sundance week 2027 | Pending |
Axios Boulder reported on September 28, 2026 that Hotel Longmont had opened at 508 Third Ave. in downtown Longmont, with a grand opening party held in late August. The property has 84 rooms, a rooftop restaurant called Longmont Supply, roughly 3,700 square feet of meeting space and a ballroom built for weddings and other events. It was developed by The Thrash Group with Colorado based Vertikal, in partnership with the city and the Longmont Downtown Development Authority. Longmont Mayor Susie Hidalgo Fahring was quoted saying the hotel brings a type of lodging the community has not had before, with a more personalized and distinctive guest experience. The reporting noted that downtown Longmont hotel proposals date back to at least 1984, making this roughly four decades in the making.
Visit Longmont is already marketing the property as a festival home base, pointing to the roughly 20 to 30 minute drive to Boulder’s screening venues. That pitch lines up with how Boulder’s own numbers frame the lodging math elsewhere in the region: with roughly 2,900 hotel rooms in Boulder itself, nearby towns on the US 36 corridor are positioned to absorb a meaningful share of Sundance 2027 demand. Hotel Longmont is a different story than Longmont’s other Sundance tie in. The city was separately confirmed as the location for the festival’s volunteer village, meaning volunteers will be housed there rather than in Boulder, but Hotel Longmont is a market rate hotel open to any visitor, not volunteer housing.
Why it matters
If Boulder hotels sell out or price out your budget, a new, full service option in Longmont is worth knowing about before you default to Denver. Our guide to where to stay for Sundance Boulder 2027 and our breakdown of what Boulder’s roughly 2,900 hotel rooms mean for availability both point toward exactly this kind of nearby alternative. If you are cross shopping Longmont against renting a room or a home instead, see our post on Sundance’s volunteer village landing in Longmont, not Boulder, which explains how that city is already tied into the festival’s logistics for an entirely different reason.
What we’re watching
We’re watching for Hotel Longmont to publish Sundance week rates and for Visit Longmont to confirm shuttle or transit options between downtown Longmont and Boulder’s venues during the festival. We’ll update this post once pricing or transportation details are published.
